AKQA has worked alongside the British Academy of Film and Television Arts (BAFTA) to create bespoke illustrations, programs and ticket design for the upcoming five annual BAFTA awards, and to celebrate its 70s anniversary.
Be Part of the Story is the theme of the campaign, which celebrates the craft behind art in motion. International brand experience agency AKQA helped to decide on the strategy and art direction of the campaign, whilst working with a number of artists to create one visual for each of the five BAFTA award shows – Film, Games, Television, Television Craft and Children’s.
The British Academy Film Awards were held on Sunday night in London. British freelance illustrator David Doran designed the artwork for the night, which can be seen on posters across London and digitally across BAFTA social channels.
True to his playful and colourful graphic style, David’s campaign design celebrates the teamwork behind creating a film. Featuring simple landscapes as a backdrop, the artwork focuses on the talent and hard work of the industry. Whimsical illustrations of directors, choreographers, stylists and foley artists play out in an organised chaos in the foreground. The same characters were embossed onto the awards tickets in a range of different colours.
He cleverly pieces together musical sets, actors, directors chairs and vehicles among other components of creating a film to integrate the iconic BAFTA symbol into the illustration.
David works with a rage of international editorials and clients from his waterfront studio in Falmouth, including The New York Times, Airbnb, Vogue and Nissan.
His first book Alphabet Cities: Around the World in 32 Pull-out Prints is expected to be published by Penguin Random House in March.
La La Land won five BAFTAs at the awards including Best Film, Director and Leading Actress for Emma Stone. Casey Affleck won Leading Actor for Manchester by the Sea and I, Daniel Blake won Outstanding British Film. For more winners and nominees click here.
For more on AKQA, see what creative director James Chorley and group creative director Ginny Golden had to say about design trends for the year ahead. It’s also worth checking out AKQA’s reading app for children The Snow Fox, released in time for Christmas.